We had a chance to catch up with San Francisco-based WideOrbit, a global leader in premium broadcast technology. William Offeman, Executive VP of Engineering and Anders Ohlsson, Technical Product Manager, WO Traffic for Radio & Digital took us behind the scenes with an exclusive view. WideOrbit’s single-vendor platform helps media companies manage ad operations across business processes and media types. Its flagship WO Traffic software is used by more than 3,000 television and radio stations...