Top Ten Ways to Monetize Windows 10 with RAD Studio

Written by DavidI on Posted in Tips, Tricks & Techniques

Windows 10: The Big New Opportunity for Developers





Windows is hands-down the dominant player in the desktop arena. Real-time analytics, reported by NetMarketShare indicates that Windows accounts for over 90% of desktop operating system market share.

As of January 4, 2016, just six months after its release, Windows 10 is now running on over 200 million devices. This was reported by Yusuf Mehdi, Corporate Vice President of Microsoft’s Windows and Devices Group. He adds “…Windows 10 continues to be on the fastest growth trajectory of any version of Windows – ever – outpacing Windows 7 by nearly 140% and Windows 8 by nearly 400%.” This unprecedented growth can be seen in the demand for the OS in enterprise, with Microsoft claiming that more than 76% of enterprise customers are actively piloting Windows 10 and more than 22 million devices are being run by enterprise and education customers.




Your customers are already on Windows 10 or about to be. Shouldn’t your apps be where your customers are? Embarcadero Technologies has put together a helpful top ten list to give you a snapshot of some revenue-generating things you can do with Windows 10 and RAD Studio 10 Seattle.




Make ‘em take notice of you. Integrate Windows 10 specific local notification support into your app. Users will quickly see the difference, justifying your update.




Push it. Using the BaaS BackendPush component, you can send remote push notifications to mobile devices triggered by your Windows app. Learn more.




WinRT. Give your Delphi and C++Builder apps access to extended Windows 10 and WinRT functionality with over 40 new WinRT interface units. Learn more.




Build mobile and Internet of Things (IoT) solutions. Use app tethering and encryption hooks to safely and securely stream data messages between apps. Use it to connect devices, sensors, data and services. Learn more.




Reinvigorate your app by increasing its ability to share text, Uniform Resource Identifiers (URIs), HTML, images and more with the Windows 10 Sharing Contract. Learn more. Watch a video.




Speak the same language. C++11 language support means you’ll have the same language and libraries in Win32, Win64, iOS and Android apps.




Support that 4K monitor. 10 Seattle has high-DPI awareness and multi-monitor support for VCL applications. So go ahead build that app for the big screen.




Let Embarcadero do the heavy lifting for you. Update Subscription keeps your RAD development tools up to date with Microsoft’s updates. Learn more.




Stay flexible. Build your app for Windows 10 and still maintain support for Windows 7 and 8. This is the beauty of 10 Seattle’s single source code base.




Style. Windows 10 is packed with new style options. Give your apps a whole new look. Refreshed, more secure and ready for sale. New VCL UI controls make it easy to add Windows 10 UI paradigms to your existing applications. With Windows 10 and 10 Seattle you can reintroduce your apps to the world.


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Tags: Object Pascal C++ Delphi C++Builder RAD Studio Windows 10

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David Intersimone (known to many as David I.) is a passionate and innovative software industry veteran-often referred to as a developer icon-who extols and educates the world on Embarcadero developer tools. He shares his visions as an active member of the industry speaking circuit and is tapped as an expert source by the media. He is a long-standing champion of architects, developers and database professionals and works to ensure that their needs are folded into Embarcadero's strategic product plans. David holds a bachelor's degree in computer science from California Polytechnic State University at San Luis Obispo, California.

Check out more tips and tricks in this development video: